April 1, 2012
If you are going to tackle one social media project this year…Facebook is the one. Encroaching on one billion users, it’s a great way to keep in contact with existing clients and reach the broad community (prospects). Facebook is an essential place to build connections with people, connect with “fans,” announce new products or services, share news, and gather feedback—all essential for building client relationships.
For businesses that currently have a presence on Facebook, spring is a great time to do some clean up. For those who have yet to venture into the world of social media…it may be time to give it a try.
The good news is that Facebook is going to do a great deal of your clean up for you. Recently, the social media giant launched its updated page layout…geared to allow users to better express who they are, engage with their audience, and organize information. Consider some of the new features:
Check out Facebook’s new look…and be sure to update your presence sooner rather than later. Spring is here…let the clean up begin.
BOSS is the answer to your back office headaches. Our cloud-based solution enables you to hand complex accounting tasks over to us. We work the numbers while providing you 24/7 access to your data—and all at a fixed, affordable monthly fee.
Small business owners in many communities offer downtown trick or treat events. Take advantage of this opportunity to build your business reputation. Involvement in local events goes a long way with both existing and prospective customers—indicating a vested interest in your community. Find creative ways to make your business stand out this trick-or-treat season. We hope the following suggestions will spark fun promotional ideas:
October marks Women’s Small Business Month, and we are happy and proud to recognize women in business both locally and around the world. Successful business women of the past and present continue to forge new paths for female entrepreneurs. We celebrate all those who are breaking the glass ceiling and serving as role models and mentors to women everywhere.
For many business owners, September tends to bring a bit of a slowdown. The chaos of getting kids prepared for going back to school has passed, and a focus on saving money tends to kick in as people prepare for the coming holiday spend. Combined, this can often translate into a lull for business owners.